- Retail · B2B · Manufacturing
Case study · 2026
Premium Hardware Brands, Built Lean: Abilo Hardware & Yashvi9
Two premium architectural-hardware websites delivered fast and cost-efficiently on WordPress - high-end design, mobile-first performance, and enquiry-led funnels that turn browsing into direct leads.
2
Two premium architectural-hardware websites — Abilo Hardware and Yashvi9 — designed, built and launched on WordPress.
40+
Individual product pages with SKUs across cabinet hardware, knobs, main door handles and mortise locks.
100%
Both sites are fully responsive and WebP-optimised for fast loading on the mobile devices where most of the traffic lands.
WhatsApp-first
Enquiry CTAs and Click-to-WhatsApp forms route buyer interest straight to each client's sales team.
The challenge
Traditional hardware manufacturers usually run on dealer networks and word of mouth, with either no website or a dated one. Both clients needed a credible online presence that (1) looked premium enough to reflect their product quality, (2) showcased their ranges - handles, knobs, locks, fittings - visually, (3) captured trade and project-buyer enquiries directly rather than running a full eCommerce checkout, and (4) performed well on mobile, where most of their traffic lives. The catch: it all had to be delivered without a big-agency budget.
How we engaged
Phase 1
Discovery & Brand Direction
We studied each client's product range, audience and competitors to lock the positioning — premium hardware that needed a premium presence. This set the visual direction, site structure and the budget-conscious build plan for both projects.
Phase 2
Design & Catalogue Structure
We designed high-end layouts - hero sliders, category grids, product videos and lifestyle galleries - and organized each range into clear categories (cabinet hardware, knobs, main door handles, mortise locks) with individual product pages and SKUs.
Phase 3
Build on WordPress
Both sites were built on WordPress + Elementor for fast, cost-efficient delivery and easy in-house editing. We compressed every image to WebP and optimised for mobile-first performance without sacrificing the premium look.
Phase 4
Conversion & Launch
We wired the funnels - "Enquire Now" CTAs across Abilo and a Click-to-WhatsApp inquiry form on Yashvi9 - added trust elements (testimonials, FAQ, heritage sections), then launched and handed over fully editable sites.
Features delivered
Right platform for the budget.
We built both sites on WordPress + Elementor — fast to produce, easy for the client to edit in-house, and full design control without enterprise costs.
Premium visual design
Hero sliders, product-category grids, product videos and lifestyle galleries make lean builds feel genuinely high-end.
Conversion-first structure
Abilo runs an "Enquire Now" CTA on every product; Yashvi9 routes buyers through a Click-to-WhatsApp inquiry form — both send leads straight to the sales team.
Performance & SEO foundations
WebP image compression, clean structure, mobile-responsive layouts and indexable pages keep the sites fast and discoverable.
Trust-building content
Heritage/about sections, organised catalogues, client testimonials (Yashvi9) and FAQ blocks build credibility with architects, interior designers and contractors.
Results
Brands launched
Two market-ready premium hardware websites delivered and live — Abilo Hardware and Yashvi9.
2
Products catalogued
Structured product pages with SKUs across four hardware categories, built for easy browsing and direct enquiry.
80+
Mobile performance
Fully responsive, WebP-optimised builds engineered to load fast on mobile, where most hardware buyers browse.
100%
Lead channel
Direct enquiry funnels — Click-to-WhatsApp and "Enquire Now" CTAs — route buyer interest straight to each client's sales team.
WhatsApp-first
Proof that a lean budget doesn't mean a compromised brand. With the right platform and a conversion-first design, we give traditional manufacturers a premium digital presence that competes with brands spending many times more.
Write Upright, Abilo Hardware & Yashvi9